Black Friday, the 25th of November, is a special day when companies give huge discounts, and consumers do a massive amount of shopping. This is

Have you ever considered that one of the most effective ways to generate new consumers for your brand is a tool that’s rather cost efficient

You want to create sustainable, constant growth for your brand to conquer the market, so you’re constantly working on strategic long-term growth. To achieve your

You are a digital activation manager. You want to reach your KPIs by adding 500 thousand people’s personal data to your CRM with minimal cost.

189 billion US$ worth of revenue in the U.S. was lost due to promotion fraud last year! And the volume of promotion abuse is increasing

Sweepstakes are a great tool for marketing teams to create campaigns with much higher engagement rates. Due to the more interactive & incentivised nature, sweepstakes

Traditionally, brand activations have always been seen as a marketing tool that can be used to meet short term goals such as keeping churn rate

Planning, launching, executing & tracking an activation in traditional sales channels can be very costly, meticulous and inefficient for companies. Brands have to spend money

Cashback promotions are very effective for brands to achieve their short and long-term goals and objectives. They’re a great tool to initiate consumer call to