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75% of Enterprises Are Using Marketing Automation, Here’s How You Can Make The Most Of It

Marketing automation is; using technology to automate, streamline and improve marketing activities. It includes everything from customer data management and lead nurturing to email triggers

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January 12, 2023
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Your Competitors Will Beat You, If You’re Not Collecting First-Party Data

You may be a brand, activation or insights manager looking for promising technology to help increase your sales volume, improve your retention and enlarge your

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December 5, 2022
Article

We’re Black Friday Bound, Don’t Miss This Huge Opportunity!

Black Friday, the 25th of November, is a special day when companies give huge discounts, and consumers do a massive amount of shopping. This is

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November 4, 2022
Article

Your Young Consumers’ Friends & Family Influence Their Purchase Decisions More Than Your Marketing!

Have you ever considered that one of the most effective ways to generate new consumers for your brand is a tool that’s rather cost efficient

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October 4, 2022
Article

Conquer the Future with Your Brand: Target Millennials & Centennials

You want to create sustainable, constant growth for your brand to conquer the market, so you’re constantly working on strategic long-term growth. To achieve your

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September 1, 2022
Article

One Of Your Main Sources of Consumer Data Is Going Extinct! How Can Your Brand Adapt To A Cookieless World?

You are a digital activation manager. You want to reach your KPIs by adding 500 thousand people’s personal data to your CRM with minimal cost.

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August 2, 2022
Article

You’re Losing Millions of Valuable Marketing Dollars to Promo Fraud, Put an End to This!

189 billion US$ worth of revenue in the U.S. was lost due to promotion fraud last year! And the volume of promotion abuse is increasing

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June 22, 2022
Article

You’re Missing Out On INCREASED RETURNS If You’re Not Running Sweepstake Campaigns!

Sweepstakes are a great tool for marketing teams to create campaigns with much higher engagement rates. Due to the more interactive & incentivised nature, sweepstakes

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April 13, 2022
Article

Adopt a Data-Driven Activation Strategy to Experience Up To 5-8X Higher ROI!

Traditionally, brand activations have always been seen as a marketing tool that can be used to meet short term goals such as keeping churn rate

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March 2, 2022
Article

Are You Wasting Time and Money on Digital Promotions?

Planning, launching, executing & tracking an activation in traditional sales channels can be very costly, meticulous and inefficient for companies. Brands have to spend money

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February 3, 2022
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